Lead Generation:
Website Traffic:
Content Engagement:
Email Marketing:
Social Media:
SEO Performance:
Paid Advertising:
Customer Acquisition Cost (CAC):
Customer Lifetime Value (CLV):
Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs):
Customer Retention:
Customer Satisfaction:
Marketing ROI:
My advice to you would be to review the above list and see what you have access to right now and look at what you don't and find out why not? It's likely information that exists, it just might not be at your finger tips so you can probably change that fairly quickly - or challenge your agency / team to get the data together and present back to you.
The ultimate aim is to make informed decisions and that's one of our goals with every client as ultimately, that has a huge impact on the success of each and every campaign. I hope this guide is useful, if you'd like to find out more about our marketing analytics service or any other areas (our service covers all core areas of digital marketing), feel free to get in touch.
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Digity Ltd, Arena Business Centre, 100 Berkshire Place, Winnersh Triangle, Wokingham, Berkshire RG41 5RD
We are a forward-thinking, creative Digital Marketing agency in Wokingham (formerly Reading), Berkshire. We have years of experience getting businesses noticed online, from designing eye-catching websites to creating bespoke digital marketing programmes.
Digity Ltd
Arena Business Centre
100 Berkshire Place
Winnersh Triangle, Wokingham
Berkshire, RG41 5RD
We are a forward-thinking, creative Digital Marketing agency in Winnersh Triangle near Reading (formerly Wokingham), Berkshire. We have years of experience getting businesses noticed online, from designing eye-catching websites to creating bespoke digital marketing programmes. Read more.
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Digity Ltd